desk analysis

desk analysis

1. Aesthetics

   • square /rectangle shape.
     • semicircle?
   • small drawers
   • slanted legs
   • 80s style design
     • Bauhaus/macintosh inspired design
       • Bright colors
       • Console cream?
         • Primary colors
   • side compartment
     • expandable fold out
     • wall mounted?
       • Chain/rope
       • Bookshelf hybrid

2. it will look more like a modern ikea desk but with lots of added features to take full advantage of the small space in a teenagers bedroom

3. Cost

   • Minimum £20 to sell
     • Maximum £100
   • Cannot to expensive to make as a teenager would have to afford it
   • affordable
     • MDF
   • Exclusive
     • plywood
       • Handmade
       • Chain /rope
         • industrial 5mm chain
           • £7.69 per meter
         • rope
           • £7.40 per meter

4. Customers

   • Teenagers
     • Tight budget
       • generally focus more on asethetics
         • Teenagers tend to need to store more stuff than young adults
     • lots of schoolwork
       • Also casual art and gaming
         • Teens are a very enviromentaly conscience
   • Not uni students as cant nail things to wall
   • could be for adults
     • 80s nostalgia
   • not for under 12
     • health hazard

5. Enviroment

   • steel chain
     • 100% recyclable
   • possibly use recyled rope
     • mdf is made from recycled wood fibres
     • aluminium
       • 100% recyclable
       • no plastic
     • nowadays limiting waste products is extremley important to the consumer

6. Saftey

   • mdf board folding out will be a hazard
   • Has to be lightweight to prevent injury
     • if made to be mounted on the wall has to be secure
       • secure closing hatch to prevent opening up
   • not to be used by children under 12
     • edges sanded down to prevent cuts
       • sponge spots on on closing to prevent trapped fingers

7. size

   • cannot be to long or more support will be needed
     • small ikea desk is length;78cm ,width:52cm
   • can be quite wide as long as i have 2 side supports
     • around 4 inches wide
       • shelves will be around 2-3 inche wide
         • has to be big enough to conseal a maximum of 15" tv
           • or laptop
   • it has to be relativley small
     • reduce weight

8. Materials

   • steel
     • durable
   • Wood
     • MDF
       • dense,flat,stronh
       • no knots
     • Plywood
       • very flat and strong
       • good strength to weight ratio
   • Metal
     • aluminium
       • has a good srength to weight.
   • Rope
     • tarred hemp

9. Function

   • homework station
   • book shelf
   • tv stand

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