Mapa mental
QUALITATIVE
Mind map: Qualitative research
Contenido del mapa
QUALITATIVE
HISTORY
- has been around for about a century in the Social Sciences field
CHARACTERISTICS
- Emergent research design
- works in a wide range of data
- takes place in a natural setting
- data can be interpreted through insider perspective
- small samples of participants
- research outcome depends on researcher's interpretation
WEAKNESSES
- too complex
- lacks methodological rigour
- time-consuming
- how to make sure that the results weren't influenced by the researcher's biases
STRENGTHS
- Exploratory nature
- making sense of complex situations
- can answer 'why'
- can broaden our understanding
- suitable for longitudinal research
- flexible when things go wrong
- rich in research report