Business Reporting, Visual Analytics & Dashboards

Business Reporting, Visual Analytics & Dashboards

1. Types of Business Reports

   • 1) Metric Management Reports
   • 2) Dashboard-Type Reports
   • 3) Balanced Scorecard-Type Reports

2. Types of Dashboards

   • 1) For Strategic Purposes (Managing)
   • 2) For Analytics Purposes (Analysis)
   • 3) For Operational Purposes (Monitoring)

3. Layers of Information

   • Bottom Layer: Detailed Reporting View
   • Middle Layer: Multidimensional View
   • Top Layer: Summarised Graphical View

4. Visual Attributes

   • Colour
     • Hue
     • Intensity
   • Form
     • Orientation
     • Line length
     • Line width
     • Size
     • Shape
     • Added marks
     • Enclosure
   • Position
     • 2-D Location
   • Motion
     • Flicker

5. Principles for Dashboard Design

   • Only information needed
   • Condense information, don't decrease meaning
   • Customise dashboard
   • Display information so that it can be read & understood easily

6. Different types of Graphs

   • Basic
   • Specialised

7. Gestalt Principles of Visual Perceptions

   • Proximity
   • Closure
   • Similarity
   • Continuity
   • Enclosure
   • Connection

8. Key Goals and Steps of Visual Dashboard Design

   • 1) Reduce the non-data pixels
     • Eliminate all unnecessary non-data pixels
     • De-emphasize and regularise the non-data pixels that remain
   • 2) Enhance the data pixels
     • Highlight the most important data pixels that remain
     • Eliminate all unnecessary data pixels