Untitled | Mind Map

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Description

Coca Cola, Fabio Leonor real

Mind Map by leonor alvarez, updated more than 1 year ago More Less

	Created by Fabio Leonor about 6 years ago

	Copied by leonor alvarez about 6 years ago

9

0

Resource summary

COMPETITORS
1. RedBull
2. Pepsi
HISTORY
1. Differentiating Attributes
  1. Name
  2. Logo
  3. Slogan
CURRENT SITUATION
1. Productivity:
2. Profit
3. Reputation
4. Environment
5. Vision, Mission and Objectives
6. Positioning
ADVERTISING
1. Socia lMedia
  1. Facebook, Youtube; Instagram Etc
2. Target audiemce
3. Campains
  1. Summer edition
  2. Christmas edition
  3. Challenges
SWOT
1. Strenghts
2. Weaknesses
3. Opportunities
4. Threats
STRATEGIES
1. Innovation
2. New Products
3. Recommendations

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