204885
Description
Mind Map by Alex Watkins, updated more than 1 year ago
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Created by Alex Watkins
over 10 years ago
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Business Aims And Objectives
- What is an 'Aim'?
- Aim is what you want to achieve and is generally very vague
- "We want to become worldwide"
- "We want to become worldwide"
- Aim is what you want to achieve and is generally very vague
- What is an 'Objective'?
- An objective is a measureable aim it is more in depth than an aim
and includes measures of time and says how this is going to be
done.
- "We want to achieve sales of £10 million in European markets in 2013"
- "We want to achieve sales of £10 million in European markets in 2013"
- An objective is a measureable aim it is more in depth than an aim
and includes measures of time and says how this is going to be
done.
- What is 'Maximising Profits'?
- Try to make the most profit possible by adjusting
factors such as production costs, sales prices and
output levels.
- Try to make the most profit possible by adjusting
factors such as production costs, sales prices and
output levels.
- What is 'Maximising Marketshare'?
- Maximising marketshare is where you make your brand appeal to
a wider audience to get the biggest slice if the market
- e.g. >>>
- Maximising marketshare is where you make your brand appeal to
a wider audience to get the biggest slice if the market
- What Are 'Non Financial Aims'?
- Are Aims not related to profits or money of a business. They are usually competition related.
- "Achieve company of the year"
- "Achieve company of the year"
- Are Aims not related to profits or money of a business. They are usually competition related.
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