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Audience

Description

Audience brainstorm
ashley.evans
Mind Map by ashley.evans, updated more than 1 year ago
ashley.evans
Created by ashley.evans over 6 years ago
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Resource summary

Audience
  1. Age
    1. 18-25
    2. Gender
      1. Male dominated, because audiences for rock bands are typically male dominated
      2. Life Stage
        1. Uni Students, living in the city. Early career
        2. beliefs and Attitudes
          1. Possibly anti-establishment. Rebellion.
          2. Other musical interestes
            1. Other rock bands, some indie rock/grunge. Other bands: Royal Blood/Queens of the Stone Age/Foo Fighters
            2. What brands/products might they use
              1. Buying clothes on vintage markets/sites. Wear clothes like leather/denim jackets. Black jeans, smart shoes, flannel shirts.
              2. Hobbies/Interests
                1. Going out to parties/festivals, having a good time. reading music magazines. Active social media users
                2. Why does this music appeal to them
                  1. The high energy reflects their vibrant life in the city. Drenge songs with the theme of freedom, running wild - releasing their inner teenage angst.
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