Enhance guest experience

Enhance guest experience

1. Guest satisfaction

   • Added value services
     • http://news.handy.travel/blogs/do-hotels-offer-added-values-that-guests-care-about
     • e.g. Push messaging
       • http://news.handy.travel/blogs/push-messaging-a-tool-for-hotel-marketers
       • Ancillary revenue
   • Online reputation
     • In-stay review
     • Post-stay review
   • Guest loyalty
     • http://news.handy.travel/blogs/is-guest-loyalty-to-hotel-brands-long-gone
     • Uplift RevPAR
       • http://news.handy.travel/blogs/how-can-hotels-uplift-revpar-with-new-ideas

2. Online marketing

   • http://news.handy.travel/blogs/5-digital-marketing-trends-2017-your-hotel-doesnt-want-to-miss-out-on
   • Useful hotel app
   • Mobile marketing
   • Chatbot
   • Automation
   • Data analysis

3. Guest engagement

   • Outside engagement
     • In-destination services
       • https://docs.google.com/a/tinklabs.com/document/d/1DR3f531vcFKHZICEcYqjZpprQ4V3mQAsxalUcjFLiXI/edit?usp=sharing
   • In-stay engagement
     • Personalized services
       • Person-to-person relationship with guests
       • Integrated platform for communication & staff training

4. Guest study

   • Guests' demands
     • http://news.handy.travel/blogs/what-to-expect-from-a-modern-traveler
     • More connectivity
     • Seamless check-in
     • Local experience
   • Demography
     • Millennial travellers
     • Business travellers
     • Leisure travellers
   • Mobile behaviors
     • http://news.handy.travel/blogs/mobile-user-behavior-of-the-modern-traveler
   • Target specific guests
     • http://news.handy.travel/blogs/are-we-asking-the-right-questions-to-our-guests

5. Guest technology

   • http://news.handy.travel/blogs/4-things-hotels-should-consider-when-investing-in-technology