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Kotter's 8 Steps (Step's 1 -4)

Steve Hiscock

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Triggers for Change

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Bsc Hons Applied Computing (PaaSl) Note on Triggers for Change, created by Steve Hiscock on 04/05/2013.

Note by Steve Hiscock, updated more than 1 year ago

	Created by Steve Hiscock about 12 years ago

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Page 1

Forces/ reasons for… –Globalisation –Keeping the family business afloat Forces/ reasons against… –Risk of moving into a new market –Lack of marketing expertise –Core values of the traditional business Triggers… Globalisation –Biggest financial loss in company's history

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Triggers

Triggers for Change

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