notes on 7

chapter 7 memory

• Attention: to get information into memory, we need to pay attention. Look and listen refer to directing certain mental processes, called attention. having limited attention helps us to function in this world, imagine getting distracted by little things.
• Selective attention allows us to filter unwanted information. we ignore irrelevant things. (some stimuli demand all of our attention and nearly prevent the ability to attend anything else.
• Every time we miss a piece of information, we don't encode the information for storage in memory. (like not being able to take a photo because you don't have enough storage in your phone).
• short term memory: people can only remember 8 items in short term memory.
• our long term storage is organized based on meaning
• p. 249 learning tip
• brain injury can not damage the implicit memory like riding a bike.
• our explicit memories involve conscious effort