Problems

Problems

1. Understanding

   • Problem bad to some people
   • Problem beneficial to others
   • Communication is key
     • Ways to communicate
       • Surveys
       • Interviews
         • varies in formality
         • Things to avoid
           • leading questions
           • loaded questions
           • double negatives
         • establish a main focus/theme
         • Schedule as many as possible
         • participant bias exists
       • Secondary research
       • Observation
         • contextual inquiry
           • observe some aspect of someone's life and have them teach you about it
           • happens in context

2. Can be caused by a lack of understanding of different people's needs

   • No such thing as the "average" user
   • Who actually NEEDS help?