Mind map
Google Adwords

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Google Adwords
Benefits
- 2. Control Costs
- You control how much to spend
- You only pay when someone clicks your ad
- 1. Target your audience ( reach people with specific interests )
- Devices
- Days, times, Frequency
- Age, Location, Language
- AdLocation
- Keywords
- Reach potential customers
- Using multiple devices
- Show ads to relevant audience
- Right time
- Right place
- Right people
- 3. Measure Success
- See which ads get clicks and which ones don’t,
- Get valuable data (how much it cost
- Analytical tools: Customer shopping habits
- 4. Manage your campaigns
- Multiple Accounts
- My Client Center (MCC)
- Save time
- manage all of your AdWords accounts from a single location
- My Client Center (MCC)
- Adwords account offline (free)
- manage, edit, and view multiple accounts at the same time (offline) and later update it
- Multiple Accounts
- 2. Control Costs