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Uses and gratification

Ryan Ayoro Media Inglés 1 ficha

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  1. 1Audiences uses media texts to gratify themselves for 4 reasons what are those reasons ?1. Entertainment = Viewers watch programmes for enjoyment and relax , escape from problems also sexual arousal
    2. Information = the viewer wants to acquire information, knowledge and understanding by watching programmes like The News or Documentaries.
    3. personal identity = Viewers can recognise a person or product, role models that reflect similar values to themselves and mimic or copy some of their characteristics.
    4. integration and social interaction = the ability for media products to produce a topic of conversation between people. For example who is the best contestant on The X-factor

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Media Fichas sobre Uses and gratification, creado por Ryan Ayoro el 15/01/2018.
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Ryan Ayoro
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  • Creado por Ryan Ayoro · 15 ene 2018
  • Copiado por Ryan Ayoro · 15 ene 2018
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