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PSBs and Conglomerates

Amy Cunnington Inglés 4,0Valoración media 4,0 de 5 (1 valoración) 7 fichas

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  1. 1What is a Public Service Broadcaster?- Institution
    - Government run and controlled facility
    - Only advertises itself
  2. 2What is an example of a Public Service Broadcaster?- BBC
    - Owned and controlled by Government
    - Funded by Government and TV Licences
    - Only advertises BBC-owned programmes
  3. 3What is a conglomerate?- Funded by advertising alone
    - Often part of a larger company
    - Lots of advertising
  4. 4What is an example of a conglomerate?- Sky as it is owned and controlled by BskyB
    - Fully funded by advertising revenue
  5. 5What is cross-platform presence?- Institutions can promote themselves across all platforms
  6. 6What is an example of cross-platform presence?- BBC
    - For many of their programmes they have:
    -Promotional posters
    - TV series
    - Websites
  7. 7What are the three media platforms?- Broadcasting
    - Print
    - E-media

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Descripción
A few flashcards based around public service broadcasters, conglomerates and cross-platform presence.
Creado por
Amy Cunnington
Visitas
83
Valoración
Valoración media 4,0 de 5 (1 valoración)

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