Introduction to Memory

Introduction to Memory

1. Cognitive Psychology

   • How our mind deals with information

2. Key Terms...

   • Duration
     • A measure of how long a memory lasts before it is no longer available
   • Capacity
     • A measure of how much can be held in memory
   • Encoding
     • The way information can be changed so that it can be stored in memory

3. Ao2 Evaluation

   • Strengths
     • Replicable
     • Method used
     • research evidence to support
     • Practical applications
       • (how research can be used in daily lives)
   • Weaknesses
     • Artificial
     • Ethical issues
     • Ecological Validity
       • relevant to real life

4. PEEL

   • Point
   • Evidencde
   • Elaboration/Example/Explain
   • Link back

5. How = Procedure

   • Showed = Result and Conclusion