Engaging customers through social media

Engaging customers through social media

1. Facebook

   • Most widely used platform
   • Link to website
   • Content sharing
     • Add relevant and engaging content regularly
       • Ask questions to encourage communication
       • Share success stories
       • Add videos
       • Prize competition

2. LinkedIn

   • Professional recommendations
   • Company communications
   • Links to website
   • LinkedIn groups
     • Niche-related groups
   • Content sharing
     • Add relevant and engaging content regularly
       • Share success stories
       • Ask questions to encourage communication
       • Professional articles

3. Google+

   • Add relevant and engaging content regularly
   • Embed content into website
   • Circle feature to target audience
   • Communities
   • Google+ Hangouts for disussions