E-commerce Website Design and Development

Start with website features

Begin with Webpages Whistles to see a map of features such as social media links, a store finder and contact information. The map includes details such as opening hours and company addresses. Use these branches to make a checklist of the kinds of information a website can offer.

Next, look at H&M Website. Its branches include customer service, shipping and delivery, payments and returns. Compare those features with the contact and store information in Webpages Whistles. Notice which details appear in each map and how they are grouped.

Compare page maps

River Island Web Page covers features including newsletter sign-up, promotions, a store locator and delivery information. New Look Web Page includes delivery and returns, order tracking, click and collect, and company information. These maps give you examples to compare as you study how website information is organized.

You can also open Factors in page design for another perspective on page design. Keep notes on the features you find in the maps and the questions they raise for you.

Test your understanding

After exploring the maps, try the multiple-choice quiz. Its questions include management challenges in building an e-commerce presence and the order of steps in the systems development life cycle. The true-or-false quiz also asks about that methodology and developing an e-commerce presence.

Use a quiz to check what you recognize, then return to the maps to review the website features they show. The quizzes and maps offer different ways to study the material; not every quiz question is answered by the maps described here.

Connect your study

This topic is a section of the E-commerce unit in Marketing, advertising and sales. Use the website examples and development questions as a starting point when exploring the rest of that unit.

Choose a map and follow it with a quiz when you are ready.