The influence of popular culture and news media, 1917-80

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AS - Level History (American Dream ) Mind Map on The influence of popular culture and news media, 1917-80, created by keannakempisty on 02/02/2016.
keannakempisty
Mind Map by keannakempisty, updated more than 1 year ago
keannakempisty
Created by keannakempisty over 10 years ago
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Resource summary

The influence of popular culture and news media, 1917-80
  1. THE SOCIAL IMPACT OF CINEMA
    1. By 1917 biggest entertainmen media in USA. Until 1920s, movies had no sound recording so 'silent' movies had pianists
      1. After war, movies boomed especially 1920s. movies gave people an entire evening out
        1. By 1941, nearly 10,500,000 movie theatre seats, one seat for every 12.5 people
          1. movies reviewed in magazines & some magazines devoted to lives of Hollywood stars
            1. movies gave people escapism & fed their fantasies by developing genre movies
              1. REGULATING THE MOVIES
                1. impact of movies on society seen as not always positive
                  1. complaints near end of 20s - female stars too scantily dresses, drank/smoked too much. gangster genre made crime/violence look attractive
                  2. scandals involving stars led the movie studios to act before the gov could. produced the Hays Code 1929-30 (clear rules for behaviour in movies
                    1. 1930-66 all movies had to confirm to the code. Idea behind it- movies should improve society by being morally improving films
                      1. Studios also, began to build a 'morality clause' into contracts, whereby stars had to sign up to good living
                    2. INFLUENCE OF THE STARS
                      1. Clara Bow, known as the 'It' girl specialised in 'flapper' roles
                        1. young women who had seen the movies tried to resemble her style - clothes and hair, wanted to behave like her
                        2. Stars expected to behave in a way that fitted their screening image. Not all obeyed studio policy - some went to clubs drinking/drugs etc - reported in gossip magazines
                          1. Shirley Temple earned $5,000 a week. average wage was under $2,000 a year
                          2. 1930s/40s about 90% of all films worldwide were made in Hollywood
                            1. theatres segregated seats for minority groups or simply excluded. Separate theatres created for minority groups
                            2. THE SOCIAL IMPACT OF POPULAR MUSC
                              1. Jazz music swept, due to record players & radio
                                1. many jazz & swing players were black - gave some people racist reasons for disliking it
                                2. $75 million worth of records sold in 1929
                                  1. specialist record labels such as 'race records', providing jazz & blues music by black performers
                                    1. By 1935, sales dropped significantly - radio sales taken off & radios played popular music for free
                                      1. context: Great Depression, less money for everything. records became more of a luxury
                                    2. THE SOCIAL IMPACT OF RADIO - more in folder
                                      1. 1920/30s grew rapidly
                                        1. frist, radio stations were independent airing anything, however, needed money to keep going & so self advertising
                                          1. Radio Act of 1927 to set up federal licensing of radio stations & share out the airwaves
                                            1. politicians/ religious speakers used radio to get a message to the nation
                                              1. radio ownership rose rapidly
                                                1. brought the world to peoples front rooms; music, drama, news, debates People felt part of a mass culture all listening together.
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