Flashcards
Strategic Analysis

Cards in this deck (11)
- 1Strategic AnalysisPEST
SWOT
Boston Matrix
Porter's Five Forces
Core Competencies - 2PESTPolitical
Economic
Social
Technological - 3SWOTStrengths
Weaknesses
Opportunities
Threats - 4Boston Matrix

- 5Building (Boston Matrix)-Supporting 'problem child' products
-Additional advertising
-Further distribution outlets
(Finance can be obtained from 'cash cows') - 6Holding (BM)-Continuing support 'star' products
-Maintain good market position
-Freshen product to sustain high sales growth - 7Milking (BM)-Taking positive cash flow from established products
-Invest in other products in portfolio - 8Divesting (BM)-Identifying worst performing 'dogs'
-Stopping production/supply
Involve issues such as: workforce impact, spare capacity freed up, etc. - 9Porter's Five Forces Analysis1) Barriers to entry
2) Power of buyers
3) Power of suppliers
4) Threat of substitutes
5) Competitive rivalry - 10Core competenciesImportant business capability that gives a firm competitive advantage
- 11Core productProduct based on a business's core competences
(not necessarily for final consumer/end user)
Information
- Description
- A levels Business Flashcards on Strategic Analysis, created by Karina A on 28/04/2017.
- Created by
- Karina A
- Views
- 0
- Rating