Flashcards
Media Representations Flashcards
Cards in this deck (9)
- 1StereotypesStereotypes are an ideological shortcut that represents an entire section of society under one assumption.
- 2ArchetypesThe 'Ultimate Stereotype'
- 3CountertypeA representation that challenges stereotypical assumptions of people or places.
- 4ConstructionThis is the way a media text is put together. In a film or television this includes the editing and choice of camera angles, and in print it includes the image choice and layout.
- 5MediationThis is the process every media text goes through before reaching an audience. This can be how a film script is re-written before it makes it to production, how magazine photographs are cropped and captioned, or how real life events are portrayed in a news report.
- 6SelectionThis refers to what has been selected to include in a media text.
What is omitted is sometimes as important as what is included. - 7AnchorageThese are the words that go along with images to give those pictures a certain meaning in a specific context. This includes captions and headlines in newspapers and taglines in adverts or on film posters.
- 8IdeologyThese are ideas and beliefs, held by media producers, which are often represented in their media texts.
- 9IntertextualityAlluding to, or referring to other media texts in a product.
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- AS level Media Studies Flashcards on Media Representations Flashcards, created by Ethan Zaccardelli on 09/05/2017.
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- Ethan Zaccardelli
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