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research methods PSYCHOLOGY UNIT A2

Ellen Downey Psychology A level English 82 cards

Cards in this deck (82)

  1. 1case studies - definitionan in-depth investigation, description and anaylsis of a single individual, group, institution or event
    -usually qualitative data
    -usually longitudinal
  2. 2case studies - strengths-offer rich insight that may shed light on very obscure forms of behaviour
    -may be preferred over a questionnaire that may be considered superficial
    -contribute to our understanding of 'normal' functioning i.e. HM helped knowledge of separate memory stores
    -may generate hypotheses for future study
  3. 3case studies - limitations-cannot generalise findings
    -information that reaches the final report is chosen subjectively by researcher
    -personal accounts taken from family and friends may be prone to memory decay/bias
    -evidence lacks validity
  4. 4content analysis - definitiona research technique that enables the indirect study of behaviour by examining communications that people produce e.g. texts, emails, films etc
    -the aim is to summarise this communication in a systematic way so it can later be analysed
  5. 5content analysis - coding and quantitative date-coding is the initial stage
    -categorises the data into MEANINGFUL units
    -e.g. counting the number of times a particular word occurs
    -e.g. analysing newspaper reports for derogatory terms of mental illness, may count the no of times "crazy" occurs
  6. 6content analysis - thematic analysis and qualitative data-content analysis may qualitative data, where thematic analysis is necessary
    -themes are identified, explicit or implicit, if they are recurring e.g. 'a drain on resources of the NHS'
    -themes likely to be descriptive more than anything coded
    -these themes may then be identified as broader categories e.g. 'treatment'
    -once researcher is happy the themes cover all of the content they collect a new set of data to test validity of themes
    -then write up final report using quotes from each theme
  7. 7content analysis - strengths-much of the material being studied such as TV adverts and films are already in the public domain = no issues obtaining consent = avoids ethical issues
    -communication of a sensitive nature used such as text conversations have high external validity
    -flexible as can produce both qualitative and quantitative data
  8. 8content analysis - limitations-people studies indirectly = material is analysed out of its original context = danger researched attributes own opinions to the writer
    -may suffer lack of objectivity
  9. 9reliability - definition-a measure of consistency
    -considered reliable if consistent results are produced every time they are REPEATED
  10. 10ways of assessing reliability - test-retest-administering the same test/questionnaire to the same people on different occasions
    -if the results are the same/very similar then the test is reliable
    -most common in questionnaires and psychological tests but can also be used for interviews
    -must be significant time between test and retest
    -two score tests are correlated and correlation coefficient must be +.8 to be judged reliable
  11. 11ways of testing reliability - inter-observer reliability-used in observational research
    -attempts to remove subjectivity
    -may use a pilot study to check observers are using appropriate behavioural categories, create them seperately and then compare
    -observers (usually 2) watch the same event but record data independently
    -data then correlated looking for a +.8 coefficient
    -may also be used for inter-rater reliability (content analysis) and inter-interviewer reliability (interviews)
  12. 12improving reliability - questionnaires-reliability measured using test-retest
    -should exceed +.80 correlation
    -questionnaire that found not reliable may have parts rewritten if ambiguous
    -open questions may be replaced with closed, fixed alternatives
  13. 13improving reliability - interviews-use same interviewer each time
    -if not, all interviewers properly trained
    -structured interviews more useful as interviewers behaviour is controlled by fixed questions
    -unstructured interviews less likely to be reliable
  14. 14improving reliability - experiments-lab experiments seen as most reliable
    -strict control over method and execution allows for precise replication
    -this shows reliability when findings are repeatable
    -may be affected if PPTs are tested under slightly different conditions each time
  15. 15improving reliability - observations-improved by making sure behavioural categories are properly operationalised
    -and are measurable and self-evident
    -categories should not overlap
    -all possible behaviours should be covered
    -if not done, the researcher may attribute their own judgments on results
  16. 16validity - definition-the extent to which an observed effect is genuine
    -does it measure what it intended to measure? (internal validity)
    -the extent to which it can be generalised beyond research settings (external validity)
  17. 17internal validity-if the effects observed are due to the manipulation of the independent variable and not another factor
    -demand characteristics and lack of control threaten this
  18. 18external validity - ecological validity-if the results can be generalised to different people, places, settings
    -low mundane realism = low ecological validity
  19. 19external validity - temporal validity-if findings or theories hold true over time
  20. 20assessment of validity - face validity-whether a test measures what it is supposed to
    -determined by 'eyeballing' or passing to an expert to check
  21. 21assessment of validity - concurrent validity-if the results of a particular test/scale match that of another recognised and established test
    -e.g. new intelligence test may be administered to PPTs where their IQ scores are compared to another established test such as the standord-binet test
    -when correlated if they exceed +.80
  22. 22improving validity - experimental research-using a control group
    -standardise procedure = reduces investigator effects
    -single blind and double blind procedures = reduces investigator effects
  23. 23improving validity - questionnaires-may incorporate a lie scale within questions in order to assess consistency of response and control effect of social desirability bias
    -may also enhance validity to ensure PPTs know they remain anonymous
  24. 24improving validity - observations-improved in covert observations as behaviour more likely to be authentic
    -improved by making sure behavioural categories are not overlapping or ambiguous
  25. 25improving validity - qualitative methods-usually thought to have higher ecological validity than quantitative methods
    -depth and detail associated with case studies and interviews
    -researcher may have to prove the interpretive validity (shows their interpretation of events matches the PPTs)
    -can be shown using direct quotes within report and coherence of reporting
    -also improve validity through triangulation (use of a number of diff sources as evidence e.g. observations
  26. 26choosing a statistical test - Carrots Should Come Mashed With Swede Under Roast Potatoes-chi-squared, sign test, chi-squared
    -mann-whitney, wilcoxon, spearman's rho
    -unrelated t test, related t test, pearson's r
  27. 27examples of related design-repeated measures
    -matched pairs
  28. 28examples of unrelated design-independent groups
  29. 29levels of measurement and definitions-nominal data=categorical data, discrete as can only appear in one category
    -ordinal data=rated/ordered in some way, scale, lack precision because subjective, 'unsafe', not used rawly in tests
    -interval data=based on numerical scales, precisely defined by size and equality, e.g. time, temperature
  30. 30significance level >0.05-there is a 5% chance that these results occurred by chance
  31. 31use a one-tailed test when..-your hypothesis was directional
  32. 32use a two-tailed test when..-your hypothesis was non-directional
  33. 33N=-number of participants in the study
  34. 34type 1 error - definition-when alternative hypothesis is accepted
    -but null SHOULD have been accepted
    -"error of the optimists"
    -claims there is a significant difference/correlation when there is not
    -more likely if the significance level is too lenient e.g. 10%
  35. 35type 2 error - definition-when null hypothesis is accepted
    -but alternative hypothesis SHOULD be accepted
    -"error of the pessimists"
    -claims there is no difference/correlation where in fact there is
    -more likely if the significance level is too STRINGENT e.g 1%
  36. 36sections of a scientific report - abstract-summary including all major elements
    -aim, hyp, method, results, conclusion
    -important to determine if investigations are worth further examination
  37. 37sections of a scientific report - introduction-literature review
    -details relevant theories, concepts and studies
    -should follow a logical progression
    -begins broadly and gradually becomes more specific until aims and hyp are given
  38. 38sections of a scientific report - method-split into
    -design, which was used and why
    -sample, info related to people used, how many, demograpic, and sampling method
    -apparatus/materials, relevant instruments used
    -procedure, everything that happened, briefing, standardised instructions, debriefing
    -ethics, how they were addressed
  39. 39sections of a scientific report - results-summarise key findings
    -features descriptive statistics
    -inferential statistics, choice of stats test, calulated value, critical value
    -raw data
    -if used quantitative methods, analysis of themes and/or categories
  40. 40sections of a scientific report - discussion-summarise findings in verbal form
    -discussed in context of evidence
    -discuss limitations of investigation
    -wider implications considered
    -how did it contribute to the existing knowledge in this field
  41. 41features of science - paradigm-a set of shared assumptions and agreed methods within a scientific discipline
  42. 42features of science - paradigm shift-the results of a scientific revolution, significant change in the dominant theory within a scientific discipline
    -example= shift towards Einstein's theory of relativity
  43. 43features of science - theory construction and hypothesis testing-essential component of a theory is that it can be scientifically tested
    -can be tested using systematic and objective methods to determine whether it is supported or refuted
    -if supported the theory will be strengthened
    -if refuted the theory needs revising
    -known as "deduction"
  44. 44falsifiability - definition-the principle that a theory cannot be considered scientific unless it admits the possibility of being proves untrue
    -done so using hypothesis testing
    -those surviving attempts to falsify become the strongest
  45. 45features of science - replicability-the extent to which scientific procedures and findings can be repeated by other researchers
    -if it is 'trusted' it must be repeatable
    -determines the reliability
    -findings can be generalised
  46. 46features of science - objectivity-when all sources of personal bias are minimised so as not to distort or influence the research process
    -greatest level achieved in lab experiments
  47. 47features of science - the empirical method-scientific approaches that are based on the gathering of evidence through direct observation and experience
    -knowledge determined only by experience and sensory perception
    -theory cannot claim to be scientific unless it have been empirically tested and verified
  48. 48pilot study and aims-small scale trial run of a study
    -tests aspects of the design
    -looks to make improvements
  49. 49repeated measures design - limitations and how to deal with them-limitations=ORDER EFFECTS, may guess the aim of the experiment
    -limitations=PRACTICE EFFECT, PPTs may do better in the second condition as they practised in the first
    -deal with=COUNTERBALANCING, use one condition AB and other condition BA
    -deal with=may also use two different rests to reduce practise effects
  50. 50independent groups design - limitations and how to deal with them-limitations=cannot control participant variables
    -limitations=needs more PPTs
    -deal with=randomly allocate PPTs which will distribute PPT variables evenly
  51. 51matched pairs design - limitations and how to deal with them-limitations=time consuming to match
    -limitations=not possible to control all participant variables
    -deal with=restrict the number of variables to match on to make it easier
  52. 52demand characteristics-PPTs pay attention to cues within the experiment (NOT from investigator) which may guide them to specific behaviour
    -may guess aim of the study and try help fulfill the hypothesis
  53. 53investigator effects-any cues from the investigator that encourage certain behaviours in the participant
    -leads to fulfillment of the investigators hypothesis
  54. 54single blind study-participant is not aware of the research aims and of which condition they are in
    -prevents PPTs seeking cues about the aims and reacting to them
    -reduces demand characteristics
  55. 55double blind design-both participant and person conducting the experiment are 'blind'
    -reduces investigator effects and demand characteristics
  56. 56experimental realism-if the researcher makes an experimental task engaging enough that the PPT pays attention to the task and not the fact they are being observed
  57. 57extraneous variables - participant variables-any characteristic of PPT
    -only extraneous variable if independent groups design is used
    -e.g. age, intelligence, gender etc
  58. 58extraneous variables - situational variables-features of a research situation that may influence PPTs behaviour
    -e.g. order effects
    -only confounding if they vary systematically with the IV e.g. all members of cond 1 tested in morning and all members of cond 2 tested in afternoon
  59. 59opportunity sample - strengths and limitations-recuit people most convenient
    -easiest method so saves money and time
    -inevitably biased because drawn from small part of population
  60. 60random sample - strengths and limitations-lottery method and random number table and random number generators
    -unbiased as all members have equal chance of winning
    -need to have a list of all members of the population and then contact them = time consuming
  61. 61stratified sample - strengths and limitations-subgroups within a population identified and PPTs obtained from each strata in proportion to their occurrence in the population
    -likely to be more representative because it is proportional
    -very time consuming
  62. 62systematic sample - strengths and limitations-uses predetermined system to select PPTs such as every 6th person from a list
    -unbiased as objective system
    -not truly random unless you select a nth number using a random method to start with
  63. 63volunteer sample - strengths and limitations-advertise in a newspaper or noticeboard
    -gives access to variety of PPTs
    -biased as PPTs likely to be highly motivated and with extra time or needing extra money
    -volunteer bias
  64. 64ethical issues-informed consent
    -deception
    -right to withdraw
    -confidentiality
    -privacy
  65. 65dealing with ethical issues - ethical guidelines (code of conduct)-BPS tells psychologists what is and is not acceptable and how to deal with ethical dilhemmas
  66. 66dealing with ethical issues - cost-benefit analysis-benefits judged on how it can improve the lives of society
    -costs judged on how individuals may be harmed in the process
    -if benefits outweigh the costs it is deemed ethical
  67. 67dealing with ethical issues - ethics committees-most institutions have a committee which must approve any study before it begins
    -looks at all possible ethical issues and how the researcher may deal with them
  68. 68dealing with ethical issues - punishment-if psychologist does not have an ethical manner then BPS may bar the person from practicing as a psychologist
  69. 69non-participant observation-the observer is separate from the participants
  70. 70participant observation-observations are made by someone who is also participating in the activity
    -may affect their objectivity
  71. 71structured observations - event sampling-counting the number of times a certain behaviour (event) occurs in individuals over a certain period
    -e.g. number of times they smile in a 10-minute period
  72. 72structured observations - time sampling-recording behaviours in a given time
    -e.g. noting what the individual does every 30 seconds
    -at that time the observer may tick one of more categories from a checklist
  73. 73measures of central tendency-mean
    -median
    -mode
  74. 74measures of dispersion-range
    -standard deviation
  75. 75data distribution-normal distribution
    -skewed distribution
    -positive skew=peak on left
    -negative skew=peak on right
  76. 76sign test - how to-work out the difference between two variables
    -create 'sign' column where positive or negative integer is calculated
    -add up number of + and - and take the smallest amount as calculated value
  77. 77peer review - process-experts in the same field as the research analyse its content
    -usually a number of reviewers for each application
    -their views are then considered by a review panel
    -task is to report on quality of research
  78. 78peer review - main purposes-allocation of research funding, organisations investing must do so responsibly
    -publication of research, any faulty data entering public domain may lead to more faulty info based around it
    -assessing the research ratings of unis, all unis conduct research which is assessed in quality, funding depends on receiving good ratings from peer review
  79. 79peer review - publication bias-journals tend to publish positive results
    -misperception of truth
  80. 80peer review - preserving the status quo-peer review results are in preference for research that agrees with existing theory rather than dissenting work
    -biased
  81. 81peer review - cannot deal with already published work-once a study is published the results remain public whether found fraudulent or not
    -peer review does not ensure all data we are exposed to is valid
  82. 82economic psychology - the framing effect-the language that facts are presenting with have an effect on outcome
    -i.e. 400/1000 will 'die' versus 600/1000 will be 'saved' has an effect on PPTs opinion of the situation

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A level Psychology Flashcards on research methods PSYCHOLOGY UNIT A2, created by Ellen Downey on 10/06/2017.
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