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Our ideal target audience
Anita O
Flashcards by Anita O, updated more than 1 year ago
Anita O
Created by Anita O about 8 years ago
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Resource summary

Question Answer
Name Amelia Griffins
Where they live Barking
Age 24 - 30
Class Working class
Occupation Retail, primark
Personality type Bubbly with friends, but shy around people she doesn't know
Hobbies and Interests Watching crime shows, spending time with family, her likeslistenibg to Indie music, Lastly, looking into Historical things
Brands they consume Highstreet, for example Topshop
Media they consume Newspaper articles, watching the news, online blogging
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