What have you learnt from audience feedback?

What have you learnt from audience feedback?

1. Social media research

   • Many of our original target audience didn't know much about the genre of neo-noir films
     • This gave our film trailer a new purpose to make a group of younger people more aware and more likely to watch Neo-Noir films
       • We also asked our target audience whether the ratio of male and female characters matter in a film. there responses stated that they want an even split of male and female characters
         • They also wanted the film to be based on a crime such as murder and be more realistic so for the theme of the film we decided to base it on a serial killer. however we didn't make the story completely realistic as we felt it would take away from the story we were trying to tell.

2. Focus group

   • In the focus group it also became more apparent that our audience knew little about Neo-Noir film as we listed a number of Neo-noir films and many of our focus group didn't know about these films.
   • Also from our focus group we found that if the Neo-Noir film was based on a crime they would prefer the crime to be a murder as opposed to a crime like a burglarly

3. Questionnaire feedback

   • From our questionnaire we found that the majority of our target audience when asked what Noir and Neo-Noir films we should take inspiration from the majority couldn't name any neo-noir films but of the ones who could they suggested films like Sin City and Citizen Khan as well as Pulp Fiction
   • Prefers crime films
   • Has no preference on whether the protagonist was male or female

4. How we used audience feedback

   • We have used the audience feedback as we have used the feedback on their preference for male and female characters by having a male protagonist and a female antagonist.
   • We also looked into the trailers of the films that they had suggested like Sin City as part of our research.
   • We chose to based on murder
   • We chose to go to the conventions of the Neo-Noir genre by having the protagonist being male and the antagonist being female going against the convention of any other film genre