Explain how different newspapers appeal to different audiences

Explain how different newspapers appeal to different audiences

1. Demographic

   • Tabloid
     • The Sun
     • C2DE
   • Broadsheet
     • The Guardian
       • Text Heavy
     • ABC1
     • Considered to have a more sophisticated audience compared to a tabloid

2. Ideology

   • Tabloid
     • The Sun
       • Right Wing
         • Conservative
   • Broadsheet

3. Content

   • Tabloid
   • Broadsheet

4. News Values

   • Broadsheets
     • Negativity
   • Tabloids
     • Elite People
   • Middle Market
     • Fluctuates between the 2 extremes
       • Theresa May

5. Gatekeepers

6. Convergence

   • Broadsheet
   • Independent
     • Completely Online
   • UGC
     • Zeitgeist

7. Language

   • Tabloid
     • Infotainment
       • Information & Entertainment
     • Colloquial
     • Hyperbole
       • The Sun
   • Broadsheet

8. Images

   • Broadsheets
     • Mainly posed
   • Tabloids
     • Mainly Snatched

9. Uses & Gratifications Theory