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Uses and gratification theory

thoughtfulone1 oliver Media Studies GCSE English

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Uses and gratification theory

  1. Entertainment

    • people consume it to escape from there everyday lives
      • This diverts their attention from the real world
  2. Infomation and education

    • Consumed by people that want to be informed
      • Newspapers and documentaries allow people to know whats haperning in the world
  3. Social interaction

    • People watch it so they can discuss it with their friends
      • Shows like X factor can spark lots of ghossip, especially now with social media
  4. Personal identity

    • People like to consume media that they can relate to in real life
      • They can relate and conect with the characters in the story

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GCSE Media Studies Mind Map on Uses and gratification theory, created by thoughtfulone1 oliver on 09/01/2019.
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