Social Media, Content and Email Marketing: quizzes, mind maps and notes

Top Social Media, Content and Email Marketing resources

200 cards
Social Media Marketing (2) Social Media Marketing Sarina Strahm
Mind map Why do you think some managers are resistant to the idea of engaging in social media marketing? What could you do or say to convince your reluctant boss that SMM could be a good idea in a specific business setting? Michael Bayly
120 questions
Inbound Marketing Quiz A landing page headline should always contain which of the following: Michael Bleb
149 cards
Social Media Marketing (4) Social Media Marketing Sarina Strahm
76 cards
Social Media Marketing (5) Social Media Marketing Sarina Strahm
68 cards
Communication L&B und V Communication Flurina Baumann
43 cards
Social Media Marketing (1) Social Media Marketing Sarina Strahm
33 cards
Social Media Marketing (6) Social Media Marketing Sarina Strahm

Quizzes

Mind maps

Flashcards

Flowcharts

Which Social Media Network Should I Use? You can't decide which social media platform to use for promoting content or communication? Find out with t... Paula Raithel

Notes

Slides

5 slides
Calculating Content Marketing Strategy ROI How do you know how much of a return your content marketing is bringing? This slide set shows you how to me... Rebecca Tarpey

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About Social Media, Content and Email Marketing

GoConqr Original

What this page covers

The resources fall into three strands: social media, content and inbound marketing, and email. On the social side, mind maps look at channels, engagement and brand awareness, such as Social Media Channels, Twitter Strategy and #Instagram. There are also practical cases, like the campaign to promote cardboard furniture and the map on restaurant social media in Dubai.

Where to start

Begin with a map to get the big picture. Social Media for Beginners and Social Media give you the networks, tone and posting frequency. Then try the quiz Can you get the social media mix right?, which asks which channels suit a coffee delivery service aimed at young professionals. A good next step is the flowchart Which Social Media Network Should I Use?.

For vocabulary, the flashcard decks titled Social Media Marketing run through terms such as brand engagement, social graphs and social lock-in. They are handy for checking you know the language before an exam or seminar.

Content and inbound marketing

The Inbound Marketing Quiz asks what to consider when choosing a topic for a piece of content. Pair it with How to create engaging content, Content Mkt Strat and the slides on calculating content marketing strategy ROI. The KPI map helps you think about measuring results.

Email marketing

Email is covered by the flashcards Email Marketing Terms and the Chapter 7 deck, which asks why email has been so successful and what its advantages are. Flowcharts such as Double Opt-in Logic and Email Contact Flow show how journeys work. For deliverability, try Email Deliverability Quiz. If you are working towards Salesforce Marketing Cloud, the exam outline note for the Email Specialist and the multiple-choice questions in Part 3 are worth a look.

Using quizzes and maps together

Read a map, take the matching quiz, then return to the map for anything you missed. Teachers can set a map as a starting point and a quiz as a quick check. This unit sits in the Digital Marketing and E-commerce strand of Marketing, advertising and sales.

Pick one topic today and see what you can recall, then make a map of your own.

Frequently asked questions

Which resource should I open first?

Start with the Social Media for Beginners mind map or the plain Social Media map for a quick overview of networks, tone and frequency. Then test yourself with the quiz Can you get the social media mix right?, which applies channel choice to a coffee delivery service.

Are the resources free to use?

Yes. Every resource listed here is free to open, study and take, with no account needed. They were made by GoConqr users, not by GoConqr itself. If you sign up for a free account, your quiz scores are saved and you can build your own quizzes, maps, flashcards and notes.

Is there anything for email marketing?

Yes. You will find the Email Marketing Terms flashcards, a Chapter 7 deck on why email has worked so well, flowcharts such as Double Opt-in Logic, and quizzes on deliverability and email analysis. There are also mind maps, including Email Marketing and Click throughs.

Do the resources match any exams?

Some mention Salesforce exams. There is an exam outline note for the Salesforce Marketing Cloud Email Specialist, and a quiz of multiple-choice Email Specialist questions. Other resources are course-style quizzes and flashcards, so they suit general university and professional study.

What do the mind maps cover?

There are over 100, covering social channels, engagement, brand awareness, inbound marketing, content strategy, KPIs and email. Some are case-based, such as the council engaging with residents or restaurant social media in Dubai. One asks how to persuade a reluctant manager to try social media marketing.

What if I cannot find a topic I need?

Try a nearby resource first, as many maps and decks overlap. If the gap remains, you can make your own quiz, mind map, flashcards or notes with a free account and use them for revision or in class.

Social Media, Content and Email Marketing