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Consumer Behaviour mind maps

820 mind maps by 580 users · Page 1 of 21

This GoConqr page gathers consumer behaviour mind maps on topics from perception and attitudes to decision making and social influence. University students and professional candidates can use them to review key ideas, while teachers can find material for lessons; some resources also suit school students. There are over 780 mind maps made by more than 550 users. Pick a topic and explore a map.

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Mind maps

More Consumer Behaviour resources

About consumer behaviour mind maps

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Explore consumer behaviour mind maps

The collection brings together broad overviews and focused lecture-style maps. You can explore maps on information processing, motivation, attitudes and culture, alongside resources on shopping and emotions. A map on reference groups and brand communities looks at how groups relate to consumer behaviour.

Choose a route through the maps

Start with Buyer Behaviour for an overview of buying behaviour, then choose a more focused topic. For example, the map on complex decision making follows information processing through exposure, attention and perception. Maps on learning and consumer memory offer another route through the collection.

As you revise, use the branches to trace how ideas connect. Compare a broad map with a lecture-style map, then return to any branch you want to examine more closely. When you want to check recall in a different way, switch to a quiz or flashcards on the unit page. Choose a map to get started.

Frequently asked questions

Which mind map is a useful starting point?

The map called Consumer Behaviour offers a broad introduction to the processes involved in selecting, purchasing, using and disposing of products and services. Buyer Behaviour is another overview, with material on types of buying behaviour. From either map, you can move to a focused topic such as perception or attitudes.

What topics do the mind maps cover?

The collection includes maps on consumer decision making, information processing, learning, memory, motivation and perception. Other maps focus on attitudes, emotions, social influences and shopping. There are also lecture-style resources on consumer characteristics and culture, plus a map on reference groups and brand communities.

Are the mind maps free to use?

Yes. Every resource listed here is free to open and study without an account. The maps were made by GoConqr users, so you can explore different ways of organising a topic. A free account also lets you make your own mind maps, quizzes, flashcards and notes, and save quiz scores.

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